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Interior Design Service

Heal's Interior Design Service
Heal's Interior Design Service
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Inspiration, craftsmanship and innovation: these are the values that have set Heal's apart for over 200 years. The Heal's Interior Design Studio has been operating from our flagship store on Tottenham Court Road for over 30 years and has become synonymous with modern, elegant living and innovative design.

The design team have a wealth of experience managing commercial and domestic projects within the United Kingdom and overseas. They are able to complete any type of scheme, ranging from single rooms and small apartments to entire houses and corporate spaces, and their design portfolio includes luxury private homes, city flats, second homes, show apartments, office receptions and corporate spaces.

The Heal's Interior Design Studio offers a fully comprehensive service. Our designers manage the whole project from initial brief to delivery. All aspects of a scheme are considered and supervised, from flooring and window treatments to furniture and accessories. Heal's offers a vast array of exclusive furniture, fabrics, lighting and accessories alongside top brands including Hülsta, Ligne Roset, Kartell, Vitra, Designers Guild, Romo and Osborne & Little. The team can also source products from other manufacturers and are not limited to the ranges stocked at Heal's.

If your life is very busy or you simply need design help and inspiration, the Heal's Interior Design Studio is here to assist you.

Team Profiles

Deirdre O'Sullivan - Interior Designer

Deirdre O'Sullivan has been designing for Heal's Interior Design Studio for over 20 years. She has a wealth of experience in design solutions and project management.

During her time at Heal's Deirdre has created bespoke designs and completed many high budget and prestigious projects. These include corporate properties, boardrooms, receptions, company dining areas, barristers' chambers, an advertising agency and the New Zealand Ambassador's residence in London. She has undertaken projects all over the UK and has also worked for clients based abroad, in Bahrain, Greece, Sudan, Switzerland, Egypt, Nigeria and Ireland.

Deirdre has worked on several show homes during her career and is comfortable working with architects and other specialists on larger refurbishment projects. Her work has been featured in Concept for Living, Homes & Gardens and House & Garden.

"During my career at Heal's I have worked on numerous unique projects with a lot of different clients. I have many loyal clients that I have worked with on more than one project. It's nice that I have the opportunity to get to know my customers so well. I feel privileged that my clients come back time and time again."

Step by Step Guide to Heal's Interior Design Service

Site Visit

The first meeting to discuss the project takes place at the client's property. The designer gathers practical information regarding each room's usage, preferred style and how the design should reflect this. This meeting provides an opportunity to discuss furniture, colour schemes and lighting requirements, as well as budgets, time-scales and any special requirements.

Design Stage

All design plans are drawn up using a computer aided design package. The designer also creates a mood board for each room with product images and samples, giving the client a clear idea of themes and colour schemes proposed.

Formal Presentation

Once the designs have been completed the client is invited to the Design Studio in our Tottenham Court Road store. The designer will present the overall room scheme for approval.


The designer draws up an itemised estimate for the client. This is a comprehensive estimate that includes all fitting charges where applicable.

Project Management

Once the estimate has been signed off the designer manages the entire project, making the process simple and stress-free for the client. This includes placing orders, communication with suppliers and supervising the ordering process and delivery schedules.


The Heal's Interior Design Studio charges a £200 fee per room. This fee is refunded when an order for £10,000 is placed. For large projects the client is supplied with a unique quotation for the entire design scheme. All designs will be released when an order for £3000(or more) is placed.

Central London River-side Apartment

This central London apartment boasts stunning river-side views and the clients wanted shades of greys, blues and greens from the outside to be mirrored inside their home.

The guest bedroom has furniture from our Lignet Roset range, giving a bold and graphic look to the room, complemented by the Nador bed and Cineline bedside accessories. Heal’s Rule’s cushions, a ‘sixty lamp’ and a Marimekko throw give the superb contrast.

We have used turquoise in the TV bedroom with a comfortable Heal’s leather sofa bed and fun retro Ferm Living ‘remix’ and ‘apple’ cushions. The London rug from Tavistock Carpet at Heal’s.

In the master bedroom we selected a sheer curtain to give privacy but also to let in light and reveal the river views.

In the living room we selected soft furnishings to work with the clients existing furniture. The custom coloured rug links the greys to the warmer tones in the room and the curtain choice is inspired by the river.

Accessories, throws and cushions are from Heal’s fabric and bedding departments.

Photography: Heal's
West End Serviced Residencies

Designed by Emma Hughes

This project involved designing and furnishing 9 serviced residencies in the West End for an American company, AKA. The brief was to create a practical but high end contemporary living space suitable for business people and their families staying in London. I chose the same furniture for each suite but 3 different colour themes to keep it interesting. Raspberry and the lime and purple suites that are shown here. The suites had to be completed in a short time frame ready for guests to move in. Our curtain maker made and installed all the roman blinds, scatter cushions and bed runners. The fabrics we used are from one of many alternative fabric suppliers we have in addition to the fabrics available in our fabric department.

The Hepburn sofa was chosen in leather for it's durability, clean and classic look. Span clear glass coffee tables create an illusion of space and make the most of the bespoke rug. This was based on a Hick's hexagon design and supplied by the Heal's carpet department. Venetian blinds were installed at each window along with a roman blind for functionality and privacy. We were also able to kit out all 9 suites with Heal's kitchen utensils, pans and accessories.

The beds are all Heal's slumber beds in leather with shine bedside cabinets, the lamps are from an outside supplier and oval in shape to look neat. I was able to source small marble occasional tables from one of our suppliers to sit in between the Diamond armchairs which were covered in a Romo fabric.

For the lobby area and all of the suites we really wanted the bright colours and rugs to make an impact and stand out against the neutral furniture.

Photography: Heal's
London Flat

Designed by Deirdre O'Sullivan

The brief for the design of this property was a comfortable and functional space that worked for a single person during the week but was suitable for the whole family when they visit London for occasional weekends.

Central London living requires perfectly proportioned furniture in order to maximise space efficiently. For the living and dining Space I selected made-to-measure pieces like the Book & Look range, a black lacquer shelving and AV unit by Roset, the Trapeze Dining Table, Ponton Occasional Table and Sala Chairs (all from Roset). These were all selected because they fit comfortably in the space. A bespoke rug from Heal's Carpets department and Solo Sofa Range completes the look. I designed all the window treatments throughout the flat including taking measurements and making fabric selection. Our Studio has long-standing relationships with the best curtain makers in London.

Customers often assume they can only purchase Heal's furniture but the Interior Design Studio is able to source products from other suppliers, which means we can always get exactly what the customer wants.

For the bedrooms I selected a Hulsta Mattress and the Heal's Natural Sleep Cashmere Mattresses and classic Heal's Luxury Egyptian 400 Thread Count linens. For the master bedroom the design had to create a relaxing atmosphere. The room gets a lot of light so I focused on lilacs and silver. For the guest bedroom I accessorised with hints of red including Aura Love Cushions, Mohair Red Throw and a Newgate Bullit Alarm Clock. The window treatments in the master and guest bedroom are fabrics and poles all selected from the Heal's Fabrics Department. With over 2000 fabrics on offer there is always a plethora of options. I selected fabrics from well known brands; Designers Guild, Osborne & Little, Jab, Sacho and Romo. The headboards in the guest bedroom were also bespoke made through the Design Studio.

Photography: Heal's
London Flat

Designed by Deirdre O'Sullivan

This flat in the heart of London, is in an urban city location. It was furnished for a private client who was preparing the property for rental. Because the flat is in the city I wanted to create a home suitable for a professional. The look had to be classic contemporary, simple and stylish. This was achieved by focusing on greys and blacks with hints of bright red in the living and dining spaces. I wanted the scheme to play on different textures and tones so I selected the Antoinette Sofa in Varese velvet, Span Glass Coffee Table, Silver Shaggy Grey Rug and unique accessories like the Heal's Simple Silver Picture Frames and LSA Odile Red Glass Vase. The client selected a limited edition 1960s antique dressing table in rosewood. This fantastic Heal's antique fits in wonderfully with the contemporary furnishings in the flat.

The design scheme required a general appeal because the flat is being rented furnished. This was achieved through the choice of colour scheme and gender neutral colours making it chic and sophisticated, a true city style property. Throughout the project I worked in close contact with Daniel Watney Charter Surveyors, the agents for the flat. I also managed the delivery and fitting to the property to ensure that everything was finished to a high standard.

Photography: Heal's
Suburban Property

Designed by Natasha Galstaun

Photography: Heal's


"The Heals Interior design service took care of my every need. I am a busy working mother with 2 small children and I really needed a bit of extra help getting my house looking great. Heal's helped me plan each room to an agreed budget. The end result made me realise that a family house can be stylish and functional at the same time"
Fiona Edwards

"I was in need of some help planning my new riverside apartment and wanted to try and achieve a sleek, minimal, timeless design. The Heal's Interior Design team showed me the Ligne Roset range of furniture and mixed it together with Heal's own brand furniture and lighting. We have achieved a super slick look. They planned everything from the initial design to being there when the furniture was put in place; it was a pleasure working with them"
Patrick Lee

Frequently Asked Questions

How much is the service?
Where is the design service based?
Are your designers qualified?
Do you only specify Heal's furniture in design schemes?
I live outside central London; can I visit your store in Guildford or Kingston and meet a Heal's Interior Designer?
I live abroad and recently bought a property in London that I plan to let, can Heal's help me furnish it?
I just bought a new property and need curtains and blinds. Can Heal's help?
I need a new kitchen and bathroom. Can the design studio help with this?
I only want to have one room designed. Is this okay?
How long does the whole 'design to delivery' process take?
Can I keep the designs and mood boards the designer creates for me?

How much is the service?

The Heal's Interior Design fee is set at £200 per room, this is refunded once an order for £10,000 (or more) is placed. This fee includes a site visit, one-to-one consultations with your designer and project maintenance. Your designer will manage your project from start to finish including sourcing all products, liaising and negotiating with suppliers, handling payments and even in some cases seeing in a delivery to your home.

Where is the design service based?

The Design Team is located in our flagship store at Tottenham Court Road. The studio is open six days a week Monday-Saturday from 10am-6pm. Please phone 0207 636 1666 with any queries or to make an appointment.

Are your designers qualified?

All Heal's Interior Designers are fully qualified and have collectively completed a wide range of projects from show flats, apartments, studios, entire homes and office space in the UK and abroad. This broad experience means that the Design Team will have practical solutions to even the toughest of design briefs. To learn more about our designers individually please see their profiles.

Do you only specify Heal's furniture in design schemes?

No, unlike other interior design services our team can source products outside the Heal's ranges. We have many long-standing relationships with outside suppliers such as Matthew Hilton, Casamance, Calligaris, Interlubke, Carre, Ligne Roset and more. We will even source antiques if required.

I live outside central London. Can I visit your store in Guildford or Kingston and meet a Heal's Interior Designer?

While our studio is based in London our designer's can meet customers by appointment at another Heal's store.

I live abroad and recently bought a property in London that I plan to let. Can Heal's help me furnish it?

Yes, our design team have worked on many show flats and buy to let properties and can find practical, contemporary long-lasting products to suit your needs. Past clients have even been known to leave a set of keys with our designers so that deliveries and fittings can be managed by the design team.

I just bought a new property and need curtains and blinds. Can Heal's help?

Yes, our design team have strong relationships with select curtain makers and fitters. The Heal's fabrics department has over 3,000 different fabrics to pick from! But not to worry - our designer's will sift through the ranges and only present the best options that suit your requirements.

I need a new kitchen and bathroom. Can the design studio help with this?

Unfortunately, our team does not do kitchen and bathroom design. However, Humperson's Kitchen and Bathroom Designers based at our flagship store on Tottenham Court Road will be happy to assist you with your design needs.

I only want to have one room designed. Is this okay?

The Interior Design Studio is very flexible. No project is too small.

How long does the whole 'design to delivery' process take?

Generally from 3-6 months. However it depends on the complexity of the project. Bespoke items or products sourced from overseas will require a longer lead-time. If you are short of time the designers can suggest a scheme that can fit within your required time frame.

Can I keep the designs and mood boards the designer creates for me?

Once your design fee of £200 has been paid and an order of £3000 (or more) is placed, all designs will be released to you.

Contact details
Tel: 020 7636 1666

Registered Office: 196 Tottenham Court Road, W1T 7LQ Registered in England & Wales, 926722. VAT: GB524300689

Heal's - The home of modern, designer and contemporary furniture, home accessories, lighting, garden, kitchen equipment, dining, bedroom and bathroom accessories and gifts. Beginning as a bed and mattress making firm in 1810, Heal's has been designing and making high quality furniture ever since. We have a tradition of working with the most talented designers, craftsmen and brands of the day to make furniture that is comfortable, beautiful and affordable. Heal's - 200 Years of Design and Inspiration.