Heal's flooring and bespoke rugs
Heal's specialises in well-priced, quality floor coverings including wooden flooring, carpets, runners and designer or custom made rugs.
A wide selection of rugs is available in all Heal's stores and online. We also stock an extended range in our dedicated flooring department, situated on the first floor of our Tottenham Court Road store.
Carpets
A carpet is a long term investment that should provide many years of satisfaction. Choosing the right carpet will pay dividends in the long run.
Our in-store advisers are happy to assist you in selecting a carpet that's perfect for your needs, from suggesting the most suitable texture to ordering swatches free of charge.
We have a dedicated carpet department stocking over 20 brands, including Crucial Trading, Kinnasand, Weston and Louis De Poortere.
Measuring and estimates
Our experienced fitters will visit your house, measure the space you'd like carpeted and provide a free, no obligation quote. This service is free within the M25.
Delivery and fitting
Carpets are delivered and fitted within approximately three weeks of the order date, subject to stock availability.
Stair Rods
A full range of stair rods is available in a variety of finishes.
Underlay
We offer a selection of underlay options, including a range made entirely from recycled materials.
To help you make the right decision we recommend you consider the following:
Where is the carpet going? Heavy-traffic areas require special attention in terms of durability and colour.
Do you have pets? Animal hairs make cleaning and maintaining certain types of carpet more difficult.
Will it complement your dιcor? For a perfect match, why not bring in swatches of your upholstery or wallpaper?
Our carpet textures range from:
Loop pile these contemporary carpets are great for giving a modern and sophisticated look.
Twist piles tightly twisted yarn forming a varied textured surface. Practical for most areas of the house.
Velvets a super-soft, smooth feel that's great for giving a room a touch of elegance and a sense of luxury.
Alternative Flooring Company
Alternative Flooring Company creates sophisticated flooring with luxurious textures, obtaining fibres solely from sustainable natural sources with minimum impact on the environment. The popular Eco-Range is tested for harmful substances and has no chemical dyes, all natural colours and natural 100% wool with cotton backing.
Brintons
Established in 1783, and based in Kidderminster, Brintons is a British company by appointment to HM The Queen. With a choice of Wilton or Axminster designs, a wool-rich Brintons carpet provides a truly luxurious floor covering. Available in a wide range of colours and a variety of timeless styles, Brintons carpets are made using such outstanding materials they have won the seal of approval from leading companies around the globe.
Crucial Trading
Passionate and contemporary, creative floor covering is at the core of Crucial Trading's ethos. The brand specialises in natural colours, including a bespoke service. Ranges include the popular Mississippi Stripe, Audrey Stripe and natural fibres including sea grass and coir.
Jacaranda
Jacaranda offers broadloom carpets and rugs in a luxurious deep pile. The Jacaranda palette embraces more natural, earthy tones. Most ranges can be made into bespoke rugs and runners. Materials include pure wool, leather, hemp and silk.
Kersaint Cobb
Kersaint Cobb offers natural and pure wool carpets from around the world. With a modern palette and innovative designs, the range includes sisal, jute, coir, grasses and 100% wool floor coverings.
Louis De Poortere
Steeped in Belgian history, stylish and luxurious, Louis De Poortere is a premium brand leading the way with new ideas and trends. They have more than 400 carpets and 2,000 woven pure wool rugs with oriental or transitional designs and a variety of shapes. Louis De Poortere also offers a bespoke rug service.
Ryalux
Ryalux, a British company founded in 1970, prides itself on producing high quality, hand-crafted and bespoke carpets using the latest dyeing and tufting technology. The carpets come in over 250 colours and can be made up to 7 metres in width, reducing wastage.
Telenzo
On sale in the UK since the 1970s, Telenzo pays great attention to factors such as ease of maintenance, durability, colour fastness and light resistance, as well as offering anti-static and fire-proof properties.
Tisca Tiara
Established over 50 years ago, the Swiss family company Tisca Tiara specialises in innovative and modern designs. Their product range includes woven and tufted wall-to-wall carpets and rugs in a wide range of colours and textures.
Van Besouw
Based in the Netherlands, Van Besouw offers unique and contemporary carpets and rugs made with innovative techniques using fibres such as cotton, wool, nylon, linen and goat hair. Van Besouw also offers a bespoke rug service with a vast array or different textured borders, including cotton.
Vorwerk
Carpets from this eco-friendly German manufacturer, awarded the suitable for allergy sufferers' seal of approval by the German technical inspectorate of TάV Nord, are of the highest quality. Vorwerk's commissions include major international carpeting projects for hotels, banks and cinemas.
Westex Carpets
Westex Carpets is a British company that includes ranges approved by the British Allergy Foundation and supporters of the National Asthma Campaign. Manufactured entirely in the UK, collections include Ultima Twist, Westend Velvet, Luxury 100% Wool and Wool Loop, Designer Stripe & Point and Traditional Twist.
Other brands stocked include Belvedere, Brockway, Cormar Carpets, Gaskell, Georgian, Godfrey Hirst, Hugh Mackay, Victoria Carpets and Weston Hammer.
Rugs
Every room needs a focus, a special feature that draws your attention. From hand-tufted to hand-knotted, from loud and proud to discreetly minimalist, you're sure to find a rug to suit your needs at Heal's. We sell a vast assortment of designs in our stores and online at heals.co.uk, with an extended range in our Tottenham Court Road store.
When choosing which rug is best suited for you, we recommend you consider the following:
The proportions of your room. Think about the size of the rug and where you would like to place it. Too big and it looks like wall-to-wall carpeting. Too small and it may not have the impact you were hoping for. A general rule of thumb is to leave a gap of 8-12 inches from the edge of a rug to a piece of furniture or wall.
Complementing your furniture, upholstery or wall colour. Light colours tend to give a feeling of space whereas bolder shades jump out and demand attention, making rooms feel cosier.
Auskin
Leaders of the woolskin market, Auskin rugs have a luxurious feel and make any space feel warmer and cosier.
Brink & Campman
Every year Brink & Campman develops a new collection with fresh designs in fashionable colours, presented in a beautiful catalogue.
Crucial Trading
Passionate and contemporary, creative floor covering is at the core of Crucial Trading's ethos. The brand specialises in natural colours, including a bespoke service. Ranges include the popular Mississippi Stripe, Audrey Stripe and natural fibres including sea grass and coir.
Designers Guild
Designers Guild's innovative range of floor coverings includes stylish floor rugs, hand-made luxury edged rugs and gorgeous natural broadloom carpets. A large collection of Designers Guild rugs is available online, including several children's rug designs.
Donna Wilson
Blending bold colours with striking graphics, Donna Wilson rugs are sure to charm and look brilliant in rooms that need of a splash of colour.
Gandia Blasco
This Spanish brand is synonymous with sophistication and high-end luxury. Gandia Blasco rugs come in a wide variety of eye-catching shapes and patterns.
Hay
The rugs made by this Copenhagen-based company have fabulous textures and patterns and are sure to grab your attention.
Niki Jones
Niki Jones creates beautifully-designed and unique rugs in an eclectic range of styles, from traditional Moroccan to modern colour block patterns.
Orla Kiely
Orla Kiely uses her signature patterns to create striking rugs that are the last word in luxury, made from soft New Zealand wool.
SCP
Founded in 1985, SCP is a quintessentially British brand that works with fantastic designers to produce truly luxurious rugs.
Stamp Rugs
These hugely popular rugs are inspired by the design of Machin's Royal Mail Stamps. Used as a conventional floor covering or hung on a wall, the Queen's Head Stamp Rug makes a bold design statement. The unique collection of Stamp Rugs is hand made from 100% New Zealand wool in the Kathmandu valley, Nepal.
Other brands stocked include Alternative Flooring Company, Jacaranda, Kinnasand, Louis De Poortere, Tisca Tiara, Vorwerk, Van Besouw, Stepevi and Verpan.
Custom Made Rugs
For customers who prefer to design their own individual rug, there are two different services available:
1. Semi-bespoke rug service: allows you to create a rug using stencil template software. Choose from a variety of patterns and then select your colours.
2. 100% custom made rug service: allows you to create a totally unique rug from scratch, choosing everything from the overall design to the size and texture.
If you have colours in mind but no design - and you're looking to be inspired:
We have over 100 rugs patterns to choose from.
Colour your rug in-store using our unique software. We can give you a printout of your rug and even put it in to a room set for you.
You have a choice of up to 300 colours, but we can colour match to almost anything.
We can make almost any size (shipment permitting) and any shape.
We have a variety of textures.
All semi-bespoke rugs are hand tufted and 100% wool or viscose mix.
Delivery is usually 8 12 weeks from date of order.
Above are two examples of rugs we helped create for customers using our unique stencil template software.
If you're feeling really creative, why not make use of our 100% custom made service?
Bring in the design you have in mind, whether it's on a tea cup or tea towel, and we'll create something inspired by you. Alternatively you could supply us with a written brief outlining what you'd like - for instance, a cream rug with purple roses.
You can choose from up to 300 different colours. We can colour match to almost anything.
We can make almost any size (shipment permitting) and any shape.
We have a variety of textures.
All 100% custom made rugs are all hand tufted and 100% wool or viscose mix.
Above is an example of a rug we helped create for a customer from scratch.
If you want something completely unique, a real one off, then you'll love our new vintage rug collection. The vintage rugs are made by taking old rugs, cutting out choice pieces and then reworking them as a patchwork to form a striking new rug.
Vintage rugs are exclusive to our Tottenham Court Road store.
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A celebration of natural materials with fresh inspiration from Scandinavian Design.
